What plays in a slot that does not sell?

Your own content. Unsold time falls back to house campaigns or whatever the screen would have shown anyway, so a quiet hour looks like a normal loop rather than a gap.

What happens to a screen that loses its connection?

It keeps playing the schedule it already has, and plays are logged locally and reconciled when the connection returns, so an outage does not silently cost you a report.

Can we control which advertisers are allowed on?

Yes. Set a floor price, block categories or named competitors, and cap how much of the loop is ever for sale, per network or per screen.

Do we need different hardware to sell inventory?

No. The same screens and players keep running your own content; monetization is a change in what fills the loop, not a change on the wall.

Can we prove to a buyer what played, across a whole network?

Yes. Proof of play records what ran on which screen and when, and reports roll up by site or region so fill rate and performance are visible for the network rather than one screen at a time.

Turn the screens you already run into revenue.

Open the unsold time in your loop to programmatic out-of-home demand, keep control of the floor price and what may play, and see fill rate and earnings per screen.

Request a demo See pricing

ISO 27001Certified
SOC 2 Type IIIn progress
GDPRAligned

This loop · 6 slots

Exchange connected

Four slots sold. Two still open.

Fill rate68%
Floor priceRespected
Unsold timeYour content

A slot that does not sell plays your own campaign, never a blank screen

Trusted by 900+ businesses, including Coca-Cola, Philip Morris & Vodafone

One network. Every open slot earning.

Connect the screens you already run to programmatic demand, set the floor price and the rules for what may play, then let the loop sell the time your own campaigns do not use.

Shopping mallLive
Sell concourse screens between the centre's own campaigns.
High footfall
Grocery chainLive
Open aisle and checkout screens to brand demand.
Retail media
Gym networkLive
Earn from the dwell time on cardio-floor screens.
Long dwell
Office lobbyLive
Fill the tenant loop with advertisers you have vetted.
Captive audience
Fuel forecourtLive
Sell pump-side screens by daypart.
Dayparting
Transit hubLive
Turn waiting time into inventory buyers cannot get elsewhere.
Commuter reach

Proven at the scale you're planning for.

50,000+Screens worldwide
25Countries
900+Businesses
99.99%Uptime

An empty slot in the loop is inventory you gave away.

Most networks run their own content with time to spare, and that time is worth money to advertisers who cannot reach these places any other way. Selling it is not handing over the screen: you set the floor price, the categories you will not carry, and how much of the loop is ever for sale.

Unsold loopFiller on repeat

Run the same house ad again
Chase a local advertiser by email
Invoice one buyer at a time

Sold inventoryFilling

Slot 5 sold programmatically. Category rules applied, floor price met.

Live in three steps, not a rollout project.

No integration project and no specialist on site. The whole setup takes minutes, on the screens you already have.

01
Install on any device
Download the app to a media player or SoC display, sign in, and it's connected. No specialist, no on-site server.
02
Build your playlists
Add video, images, and web content to a searchable library, then schedule by location, time of day, or promotion.
03
Publish everywhere
Hit publish and content goes live across every screen at once, from one screen to the whole network.

Explore the features behind each step

Ready for the security review.

Certified, audited, and aligned to the privacy law that applies to you, so security and IT can sign off without a long back-and-forth.

Roles, approvals, and network-level locks

ISO 27001

Certified

Information security management, independently audited.

SOC 2 Type II

In progress

Audit underway; report available to qualified prospects on completion.

GDPR

Aligned

Data handling aligned to EU privacy law.

Screen-monetization questions, answered.

Through a programmatic exchange. OmmaSign publishes the slots you make available, and integrations with Place Exchange, AdPlus, and Awarion bring demand from the buying platforms advertisers already use, so you are not selling screen by screen.

Let the loop help pay for the network.

Tell us where your screens are and what already runs on them, and we'll show you what the unsold time is worth. Add the QR hand-off and a viewer can act on an ad from their own phone, every scan counted.